Association for the Healthcare Environment

After 25 years, the American Society for Healthcare Environmental Services, (ASHES) saw the need to rebrand the organization to better align the perceptions of the membership and constituents for the opportunities of the next 25 years. The overarching goal is to position the organization as the premier resource in the profession to attract more members, vendor exhibitors, and platform sponsors, thereby increasing revenue. Increased revenue enables the organization to bring its programs to additional markets. Download Case Study